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Advertising with Pipkins Reports

Direct Digital Advertising

Advertising Terms of Service & Introductory Rate Card

Publisher: Pipkins Reports
Website: https://pipkinsreports.com
Advertising Program: Direct Display & Social Media Advertising
Effective Date: November 2026


PART I — ADVERTISING PROGRAM

1. Purpose and Scope

Pipkins Reports offers direct advertising opportunities to businesses, organizations, political organizations, and other qualified advertisers seeking to reach readers through its digital publishing platforms.

Advertising is sold directly by Pipkins Reports on a fixed monthly-rate basis. Advertisers purchase designated advertising placements for an agreed period rather than purchasing impressions, clicks, or guaranteed audience reach.

The advertising program currently includes:

  • Website display advertising.
  • Social media promotional placements.
  • Future newsletter advertising opportunities.

All advertising is subject to availability, publisher approval, and these Terms of Service.

2. Advertising Platforms

A. Website Advertising

Pipkins Reports offers several website advertising positions, including:

Front Page Banner – 970×90 pixels

  • Prominent placement on the Pipkins Reports homepage.
  • Designed for maximum visibility among website visitors.
  • Available in desktop and mobile-compatible formats.
  • Limited inventory.

Sidebar Advertising – 300×250 pixels; 300×600 pixels

  • Display advertisements in designated website sidebar positions.
  • Suitable for businesses seeking ongoing visibility.
  • Placement may vary depending on the page layout and device.

Article/Post Banner – 970×90 pixels; 728×90 pixels;

  • Advertisements displayed within or in association with individual articles.
  • Suitable for advertisers seeking exposure to readers interested in particular subject areas.
  • Placement may include the beginning or end of an article.

In-Content Advertising – 728×90 pixels;

  • Advertisements positioned between sections of editorial content.
  • Designed to provide visibility while readers are actively scanning article titles.
  • Placement and frequency are determined by the publisher.

The publisher reserves the right to determine the precise location, dimensions, and presentation of advertisements based on website design, functionality, and available inventory.

B. Social Media Advertising

Pipkins Reports maintains an advertising opportunity on each participating social media platform.

Each platform will have one designated sponsored advertising placement available at a time.

Participating platforms include:

  • Facebook
  • X (formerly Twitter)
  • Truth Social
  • Locals
  • Instagram

Social media advertising will be displayed in a prominent profile or page location, using the platform’s available advertising format.

Depending on the platform, this may include a profile banner, header graphic, pinned promotional post, or equivalent prominent placement.

Important: Instagram does not provide a traditional profile banner. Its sponsored placement will therefore use a designated pinned promotional post or another appropriate profile-level placement.

Advertising artwork will be formatted to meet the individual platform’s specifications.

Social media advertising is sold on a monthly basis. The advertiser is purchasing placement on the specified Pipkins Reports account, not guaranteed reach, engagement, or distribution through the platform’s algorithm.

C. Future Newsletter Advertising

Pipkins Reports anticipates introducing newsletter advertising as its newsletter distribution program develops.

Potential opportunities may include:

  • Newsletter header banners.
  • Sponsored content placements.
  • In-line display advertisements.
  • Newsletter footer advertisements.

Newsletter advertising will be introduced under a separate rate schedule and applicable advertising terms.


PART II — INTRODUCTORY ADVERTISING RATE CARD

All rates below are introductory monthly rates in U.S. dollars.

These rates are designed to provide affordable entry-level advertising opportunities while Pipkins Reports continues to develop its readership and audience engagement. Rates are subject to change without notice.

3. Website Display Advertising Rates

Advertising PlacementMonthly Rate
Homepage Top Banner$100
Homepage Secondary Banner$75
Website Sidebar Block – All content pages$100
Article/Post Banner$75
In-Content Banner$50
Article Footer Banner$25

Placement descriptions:

  • Homepage Top Banner: Primary banner position on the front page, offering the most prominent website placement.
  • Homepage Secondary Banner: Additional homepage advertising position below or adjacent to the primary banner.
  • Website Sidebar Block: Standard rectangular advertisement in a designated sidebar position.
  • Article/Post Banner: Banner associated with individual articles.
  • In-Content Banner: Advertisement appearing within editorial content.
  • Article Footer Banner: Advertisement appearing following the conclusion of an article.

Website advertising rates are based on the placement and duration of the advertisement, not the number of page views.

4. Social Media Advertising Rates

One advertising position is available per participating platform.

PlatformMonthly Rate
Facebook$50
X$40
Truth Social$40
Locals$30
Instagram$40

All-platform social media package: $150/month

The all-platform package provides one sponsored placement on each of the five participating social media platforms.

Social media placements remain subject to each platform’s policies, technical requirements, and available profile features.

5. Website Advertising Packages

Reserved.

6. Combined Advertising Packages

Reserved.


PART III — TERMS OF SERVICE

7. Advertising Agreements and Duration

All advertising is purchased on a monthly basis.

The standard advertising term is one calendar month, beginning on the agreed advertising start date.

Advertisers may purchase advertising for additional months, subject to availability.

Unless otherwise agreed in writing:

  1. Advertising is billed monthly in advance.
  2. Advertising begins after payment has been received and the advertisement has been approved.
  3. Advertising will remain active for the contracted period.
  4. Continued advertising requires renewal and payment for the subsequent month.
  5. No long-term commitment is required unless established by a separate written agreement.

Advertising positions are not guaranteed to remain available until payment and confirmation have been received.

8. Payment Terms

Payment is due in advance of the advertising period.

Accepted payment methods will be identified on the advertiser’s invoice or payment instructions.

Failure to submit payment by the renewal date may result in suspension or removal of the advertisement.

The publisher reserves the right to suspend advertising for delinquent accounts without further obligation to maintain the advertising placement.

All rates are quoted in U.S. dollars. Applicable taxes, if any, will be handled in accordance with applicable law.

9. Advertising Materials and Artwork

Advertisers may provide their own advertising artwork, graphics, and associated promotional materials.

Alternatively, Pipkins Reports may offer basic advertising design and formatting assistance.

Unless otherwise agreed:

  • Advertisers are responsible for providing accurate advertising information.
  • Advertisements must meet the technical specifications of the intended platform.
  • Artwork must be supplied in an acceptable digital format.
  • The publisher may resize, crop, or adjust artwork to meet placement requirements.
  • Significant redesign or custom graphic production may be subject to additional fees.

The advertiser is responsible for reviewing and approving the final advertisement before publication.

10. Advertising Approval and Content Standards

Pipkins Reports reserves the right to approve, reject, suspend, or remove any advertisement at its discretion.

Advertising may be rejected if it:

  • Contains unlawful, fraudulent, or misleading claims.
  • Promotes illegal products, services, or activities.
  • Contains defamatory or knowingly false statements.
  • Infringes upon intellectual property rights.
  • Contains malware, malicious links, or deceptive practices.
  • Violates applicable advertising laws or regulations.
  • Conflicts with the publisher’s editorial standards or business interests.

Political advertising, advocacy advertising, and issue-based advertising may be accepted, subject to applicable disclosure requirements and publisher approval.

Pipkins Reports reserves the right to decline advertisements that are inconsistent with its publication standards.

Acceptance of an advertisement does not constitute endorsement of the advertiser, its products, services, political positions, or statements.

11. Editorial Independence

Pipkins Reports maintains complete editorial independence.

Purchasing advertising does not entitle an advertiser to:

  • Influence editorial decisions.
  • Dictate news coverage.
  • Suppress unfavorable reporting.
  • Obtain favorable editorial treatment.
  • Influence investigative reporting.
  • Require publication or removal of an editorial article.

Advertising agreements are separate from editorial decisions.

Advertisers acknowledge that Pipkins Reports may publish news, commentary, investigative reports, and opinions concerning advertisers, their industries, competitors, or related matters.

The existence of an advertising relationship does not restrict the publisher’s right to report on matters of public interest.

12. Sponsored Content and Advertorials

Display advertising and sponsored editorial content are separate products.

An advertiser purchasing a display advertisement does not automatically receive an article, interview, product review, press release publication, or other editorial placement.

Sponsored articles, advertorials, and paid promotional content must be separately negotiated.

All sponsored editorial material will be appropriately identified as advertising, sponsored content, or paid promotional material, as applicable.

Pipkins Reports retains control over the presentation and required disclosures of sponsored material.

13. Advertising Placement and Performance

Pipkins Reports sells advertising based on monthly placement, not guaranteed audience metrics.

The publisher does not guarantee:

  • A minimum number of impressions.
  • A minimum number of clicks.
  • Website traffic.
  • Social media engagement.
  • Sales or leads.
  • Conversions or business results.
  • Specific audience demographics or geographic reach.

Social media platforms independently control algorithms, distribution, account functionality, and content visibility.

Website advertising positions may be affected by changes in site design, content organization, device compatibility, or technical requirements.

The publisher will make commercially reasonable efforts to maintain contracted advertising placements throughout the paid advertising period.

14. Advertising Cancellation and Refunds

Advertisers may elect not to renew an advertising agreement at the end of the current monthly term.

Unless otherwise agreed, cancellation must be submitted in writing before the next billing period.

Monthly advertising fees are generally nonrefundable once the advertising period has commenced.

If Pipkins Reports is unable to provide a contracted placement for a material portion of the paid period, the publisher may, at its discretion, provide:

  • A replacement placement of comparable value.
  • An extension of the advertising period.
  • A prorated credit or refund.

No refund or credit is required for reduced engagement, lower-than-expected traffic, algorithm changes, or other circumstances outside the publisher’s reasonable control.

15. Advertiser Responsibilities and Indemnification

The advertiser represents and warrants that:

  1. It has the legal authority to purchase the advertising.
  2. All supplied advertising materials are accurate and lawful.
  3. It owns or has permission to use all submitted graphics, photographs, trademarks, logos, and other intellectual property.
  4. Its advertisements comply with applicable federal, state, and local laws.
  5. Its products and services are legally offered and advertised.

The advertiser agrees to indemnify and hold harmless Pipkins Reports, its publisher, owners, employees, and representatives from third-party claims, liabilities, damages, and reasonable legal expenses arising from the advertiser’s materials, products, services, or violation of these terms.

16. Publisher Rights and Limitations

Pipkins Reports retains ownership and control of its website, social media accounts, advertising inventory, and publishing platforms.

The publisher reserves the right to:

  • Modify website layouts and advertising positions.
  • Change advertising specifications.
  • Adjust advertising rates for future contracts.
  • Limit the number of advertisements displayed.
  • Reject advertisements that conflict with publication standards.
  • Temporarily suspend advertising during maintenance or technical interruptions.
  • Discontinue an advertising placement or platform when necessary.

Changes to the rate card will not affect an already-paid advertising period.

17. Limitation of Liability

To the maximum extent permitted by applicable law, Pipkins Reports shall not be liable for indirect, incidental, consequential, special, or punitive damages arising from an advertising agreement.

The publisher’s total liability relating to a particular advertising agreement shall not exceed the amount paid by the advertiser for the affected monthly advertising period, except where such limitation is prohibited by law.

Nothing in these terms excludes liability that cannot legally be excluded.

18. Privacy and Data

Pipkins Reports does not sell advertisers’ customer information or provide access to private reader information through ordinary advertising agreements.

Advertisers are not entitled to personally identifiable information concerning website visitors or social media users.

Any aggregate website or advertising performance information provided by the publisher will be subject to the availability of applicable analytics.

Advertisers are responsible for their own privacy policies, data collection practices, and compliance obligations when directing visitors to their websites or services.

19. Changes to Terms of Service

Pipkins Reports reserves the right to amend these Terms of Service and its advertising rate card.

Revised terms will apply to advertising agreements entered into or renewed after the effective date of the revision.

Material changes affecting an existing paid advertising agreement will not retroactively alter the agreed price or contracted placement.

20. Governing Law and Disputes

These Terms of Service shall be governed by the laws of the State of Texas, without regard to its conflict-of-law provisions.

Any dispute arising from an advertising agreement shall be subject to the jurisdiction of the appropriate courts located in Texas, subject to applicable law.

21. Acceptance of Terms

By purchasing advertising through Pipkins Reports, submitting payment, or authorizing publication of an advertisement, the advertiser acknowledges that it has read, understood, and agreed to these Terms of Service.

A separate advertising insertion order, invoice, or written confirmation may be used to identify the selected placement, advertising period, agreed rate, and other applicable details.


PART IV — ADVERTISER INFORMATION

Pipkins Reports

Website: https://pipkinsreports.com

Advertising inquiries: advertising@pipkinsreports.com

Advertising purchases are subject to availability and publisher approval.

Advertise with Pipkins Reports. Reach readers. Support independent journalism.